Our Story
I Built the Tool I Couldn’t Buy. Then I Made Myself Customer Number One.
By Ross Dillon, founder of Lead Dominator and owner of Greater Phoenix Cleaning.

I run a cleaning company in Phoenix. Residential and commercial, a remotely run team, real payroll. Like every home-service owner I know, I pay for leads — Google, Thumbtack, Yelp — and for years I watched a painful share of them go cold for the dumbest possible reason: nobody could get to the phone fast enough.
Not because we didn’t care. Because we were working. You’re under a sink, on a roof, in a truck, on another customer’s call. The notification sits there. Ten minutes later you call back and the homeowner says, kindly, “Oh — we already booked someone.” You paid for that lead. Someone faster got the job.
I did what you’d do. I tried the software. Some of it texted like a robot and embarrassed us in front of customers. Some of it locked us into a year and made cancelling a project. None of it did the one thing I actually wanted: get me on the phone with the customer, right now, with the details in my ear.
So I started building it: a workflow designed to send a short, business-approved response, ring my phone with the details, and connect me when I press 1. When I take over, the automation should step back. When a customer says stop, the system must stop.
Greater Phoenix Cleaning is where this workflow began. Now we’re working with service-business owners who want to make faster lead response part of how they operate.
Start with the free demo to see the workflow. You can then preview an AI response for your own business before deciding whether to explore live activation.
Ross DillonFounder, Lead Dominator · Owner, Greater Phoenix Cleaning · Phoenix, Arizona
